For many people, purchasing illustrations or hiring an artist to create a unique image is a new experience. Because each artist is different and the client-artist relationship is critical to success, it’s helpful to have a few basic tips to refer to when you want to hire an illustrator. Posting the Job It is important to provide as much information as possible when posting any type of job on Elance, especially an illustration job. This is because the deliverable for...

Do you feel as informed about your customers and their needs, or about your industry and recent market trends as you want to be? It's easy to stay up-to-date when you work with a qualified professional to do market research for your business. Market research can provide you with valuable information to help drive the strategic direction of your business, and your business will reap the benefits: Uncover new opportunities in the marketplace (e.g. additional sales or new markets)Identify potential...

Other times, they actually launch the business and run it on the side while still employed. They may continue to run it as a side business for a period of months or even years. Only later do they leave their jobs. No matter how you do it, I’ve got 6 practical tips for starting a business while you’re still employed: 1. Consider Your Employer Your Banker I am a huge fan of bootstrapping a business, i.e., using personal money to...