Before we get started, I've got to make two things crystal clear. It is chock full of headline formulas to help you with your sales copy. So without further ado, let's get to those copywriting tricks. 1: The first rule that your copy has got to be "you-focused. No, I'm not talking about you as in the person listening.
Hello service provider. I want to talk to you today about something I think is a huge misconception in the service-based business industry. And that is making a really strong impression on your clients so that they'll be super happy, want to come back for more, give you referrals, sing your praises, et ceter
Is there a store that you love so much that you have a hard time going inside without buying a million things that were not on your list? For me, that store is Target. And if you don't have a Target near you, I'm so very sorry. It's the best place on earth. Honestly, I normally go to Target with a very specific need. Maybe it's some toothpaste or a pair of socks. I wind up towards the checkout
In this blog post, I'm going to show you how I organize my entire business. So we're going to go over my physical office space, how I organize my digital files and even my to-do list. What I want you to know starting off, is that I am not naturally the world's most organized person. It does not come easily to me. So I'm hoping that because it's not something that comes easily to me, I'm actually g
You know that cycle where you hustle your butt off to get clients, and then you hustle your butt off to work with the clients, and then you stop working with the clients and realize that you don't have any more clients, and then you freak out about how you're going to make your rent payment this month? We have all been there. It's a completely normal part of business, but what is not normal, howev