Powering Your Company Culture with Technology

These days, employees crave tech-savvy work environments in order to stay motivated and be productive. The introduction of generation z, i.e. the digital natives, into the workforce means companies are challenged to optimize the workplace for engaging employee experience. This usually means integrating technology into day-to-day operations to ease the burden of everyday tasks. As you look to add talent to your growing business, you’ll want to make sure that your company is utilizing technology in a way that will both...

Designing a Powerful And Effective Content Remarketing Plan

Designing a Powerful And Effective Content Remarketing Plan In the past few years, content marketing has moved from an unproven marketing idea to becoming the center of many digital marketing strategies. Content marketers use blog posts, whitepapers, videos, and a variety of other content to build trust, create engagement, establish authority, and create leads. When content marketing is successful, the return on investment is great. However, in spite of these efforts, not every initial point of contact leads to a...

Looking to the Future: Preparing Your Business For Success or Failure

According to statistics gathered by the US Small Business Administration, only about half of all small businesses survive past the five-year mark, while just about one-third will make it to their 10th anniversary. Those who fall behind can fail for a number of different reasons, but in many cases, a simple lack of preparation is to blame. With the right planning, funding, and flexibility, your business can beat the odds and be one of those that succeed in the long...

5 Benefits of CRM Platforms for Realtors and Agents

Before we understand the concept of and need for Realtor CRM, let us understand CRM in general. In the world of marketing, communication is the key element that drives engagement and helps you build reach. A key element in the marketing and communications gamut would include a CRM system that has been created for the following reasons: To store data in one place To manage all information and data pertaining to customer interactions To generate and nurture leads To create...

10 Reasons Why You Should Move to Cloud Accounting

Easy accessibility, sharable features, and secure storage are the keywords of a steadfast operational infrastructure in any business. Cloud Accounting software became an instant hit and the choice of thousands of global firms just after its inception. Apart from these features, cloud storage ensures, you can enjoy easy migration facilities in the future. Well, traditional storage systems are on the decline, as cloud accounting software brings you a multiplicity of features. If you are still managing your storage system with...